Concept · Equipment design
Most brand programs stop at the building. These studies carried the same language down to the equipment itself, the machine, the bench, the weight worn on the body.
It is the smallest scale the work reached, and the one closest to the member. A machine is held, leaned on, and trusted in a way a lobby never is, so the object had to earn the same restraint as the architecture around it.
Equinox Design · Object concepts